Nuuday joins the JAC initiative to promote collaboration and sustainability in the telecommunications industry’s supply chains

Denmark’s largest telecommunications provider Nuuday joins the Joint Alliance for CSR (JAC), and joins 25 other global telecommunications operators whose goal is to work proactively with the industry’s largest suppliers to ensure greater social responsibility in the supply chains and a reduction of the footprint on nature, environment and climate.

There is an ever-increasing need for larger companies to have control over production units far down the supply chain. The need for transparency is also increasing, not least in light of the increased amount of EU legislation on the sustainability agenda, which requires reporting and due diligence. That is why Nuuday is now joining one of the strongest communities and interest organizations that work to reduce climate impact and provide better conditions for workers, nature and the environment in the industry.

“As the largest telecommunications provider in Denmark , we at Nuuday have a responsibility for people and the world around us. It starts with our own business operations. Our processes must be as sound and future-proof as possible throughout the supply chain – also at the production sites of our suppliers. That is why we have joined JAC. In this way, we stand together with other operators to take responsibility for implementing, maintaining and improving everything from work to environmental standards among telecommunications suppliers,” says Robert Kirstejn Schmidt, Head of Sustainability at Nuuday.

JAC conducts audits across telecommunications suppliers and focuses on verifying, assessing, developing and implementing ‘ best practice ‘ across production units of the main, largest, multinational suppliers of IT hardware, mobile phones and equipment. Nuuday’s membership of JAC is therefore an important step for the company and the industry, as cooperation between operators on a large scale promotes more responsible procurement globally.

Since its foundation in 2010, JAC has completed 744 audits in 45 countries, which has led to improved performance on sustainability and improved working conditions among telecommunications suppliers, among other things.

About the Joint Alliance for CSR (JAC)

The Joint Audit Cooperation, which in 2021 changed its name to the Joint Alliance for CSR, was founded in 2010 by Deutsche Telekom, France Telecom and Telecom Italia. Currently, the association includes a total of 26 telecom operators: 2degrees, A1 Telekom Austria , Airtel , AT&T, Bouygues Telecom, BT Group, Deutsche Telekom, Elisa, KPN, MTN, MTS, NTT, Nuuday , Orange, Proximus , Spark, Swisscom, T- Mobile Netherlands , TDC NET, Telecom Italia, Telefónica, Telenor, Telia Company, Telstra, Verizon and Vodafone.

About Nuuday

Nuuday consists of a number of strong brands that together deliver innovative digital services within TV, broadband, networks and telephony to private customers and companies. YouSee, Telmore, Hiper, eesy and Blockbuster serve Danes across age, gender and place of residence in the private market. In the business market, Nuuday services smaller as well as large businesses with TDC Erhverv, Netdesign and Relatel. Nuuday employs around 4,000 employees across Denmark and has more than 6 million. private and business customer relations.

Interested in joining the Joint Alliance for CSR?